China National Offshore Oil Corporation, or CNOOC Group, is the largest producer of offshore crude oil and natural gas in China, and is also one of the largest independent oil and gas producers in the world.
CNOOC International is the international division of CNOOC Limited, and has operations in Asia, Africa, the Americas and Europe, focused on safely exploring and producing from offshore, unconventional and oil sands assets.
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As a large multinational corporation, CNOOC had many disparate websites that made their online experience difficult to manage. Fishtank consolidated and simplified their online footprint into a unified user experience that was also easier to manage for their marketing team.
With their website previously on Sitecore 6, CNOOC’s CMS platform was outdated and holding them back. Fishtank gave them a new digital home, upgrading their CMS to Sitecore 9 XP, deploying new multi-environment infrastructure and giving them access to the latest digital marketing tools and features.
A fast delivery of the project, with a four month life-cycle including discovery, infrastructure, design, build, testing, training and launch meant there was little disruption to overall web presence and CNOOC could take advantage of their new site and upgraded digital presence faster than ever.