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Success Story

Bow Valley College + Centre For Entertainment Arts

A collaboration between leading VFX, Animation and Gaming school Centre for Entertainment Arts, and Bow Valley College.

A micro-site design and development to promote the new Centre For Entertainment Arts.

Meet Bow Valley College + Centre For Entertainment Arts

Bow Valley College, a public, board-governed college in Alberta, known for fast-track industry-leading programs, partnered with Vancouver-based Centre for Entertainment Arts to equip students with the fundamental skills and knowledge to enter the entertainment field of work.

The rapid growth of the entertainment industry in Calgary prompted the partnership of Bow Valley College and the Centre for Entertainment Arts to provide programs for creative-minded students to pursue careers in global animation, visual effects, and gaming.

Industries

  • Higher education
  • Public Sector

Technology

We only use industry leading technologies to build high performing solutions.

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Sitecore XP

Custom micro-site design and development

Bow Valley College Centre for Entertainment Arts mockup

Unified + Responsive Page Design 

A new design was created to bring across the essence of the partnership between the Centre for Entertainment Arts and Bow Valley College to showcase the programs and create awareness about the new school. This page is a premium product on the website and is distinct from the rest of the Bow Valley College brand. 

Bow Valley College Centre for Entertainment Arts mockup

Custom Developed Components

A new page template, structure, and layout was created by repurposing existing components and building 2 new custom components. The new components are engaging and responsive to encourage visitors to sign up for new programs.

Bow Valley College Centre for Entertainment Arts mockup

Bow Valley College Centre for Entertainment Arts mockup

High Converting Page

The landing page design and custom development resulted in high conversion rates. In the first month, the landing page was the 7th overall high traffic page on the entire Bow Valley College site with over 10,000 page views, a high click-through rate to program pages, and a high amount of qualified leads that surpassed the original goal.

Bow Valley College Centre for Entertainment Arts mockup

Quick Turn-Around + Within Budget

We helped Bow Valley College hit their target of creating a more elevated user experience in Sitecore for the Centre for Entertainment Arts. Creating a co-branded landing page that's nested under a larger brand can be challenging, but we were able to achieve that seamlessly. We overcame a tight turnaround finishing on schedule and within budget.

Overview

A unified and responsive landing page design with custom components to promote Bow Valley College's new Centre for Entertainment Arts.

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Unifying BVC + Centre for Entertainment Arts

Unified two brands with a cohesive design to generate awareness for the new school and programs.

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Custom Developed Responsive Components

Developed a new page template and components for a highly engaging user experience.
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High Traffic & Conversions

Strategic design and development drove high conversion rates and qualified leads.

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On Schedule + In Budget

Quickly delivered a well-designed, high-traffic landing page on time and within budget.

Related solutions

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Content Strategy

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Sitecore Personalization

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