Customer Success Story

Bow Valley College

Sitecore and Coveo Powered Higher Education Digital Transformation

We partnered with Bow Valley College to greatly enhance the digital experience of students as well as faculty.

From a static, aging, and disparate web platform to a dynamic, modern, and unified higher education web experience.

Challenges

In the beginning.

  • In progress, Sharepoint to Sitecore migration project was trending in the wrong direction
  • Multiple micro-sites and campaign landing pages on various CMS platforms creating content governance issues
  • Running multiple multi-channel ad campaigns with limited tracking / measurability
  • Difficult or impossible to search within the site for relevant content
  • Online course registration did not exist

Solutions

What we did together.

  • Completed in progress Sharepoint to Sitecore migration project on schedule
  • Developed custom shopping cart for online course registration
  • Created an on-brand digital toolkit of reusable webpage components 
  • Implemented Coveo Search for Sitecore - an AI powered search that unifies multiple content sources including programs and courses
  • Extensive developer and content author training on both Sitecore and Coveo

Results

Many significant transformations.

  • Delivered a 'Sitecore XP' enabled website on time
  • Digital toolkit has enabled and empowered the marketing and communications teams to create new content, personalize landing pages and campaigns that are on brand, and all without the need for IT or consultants
  • AI powered website search has drastically improved the student customer experience
  • Analytics from Coveo is driving future content strategy

Key Takeaways

Enhanced Search

Provide relevant results across multiple sources of data and capture insights for future content strategy.

Empowered Authoring

Content authors empowered to edit and create content without technical assistance.

Online Course Registration

Students are able to use a custom shopping cart for online course registration.